Customer Acquisition Cost (CAC) Calculator
Figure out exactly how much you are paying to acquire a customer, or determine how much you should be paying per customer.
Available in the Profit Hiker Monthly Guided Hike (after Trail 4) and Ultimate Access plan (immediately).
Marketing Return On Investment (ROI) Calculator
Is your campaign working? Marketing dollars should return dividends for you. Find out for yourself with this handy Marketing ROI Calculator.
Available in the Profit Hiker Monthly Guided Hike (after Trail 4) and Ultimate Access plan (immediately).
Advertising Return On Ad Spend (ROAS) Calculator
ROAS can be a key metric to your marketing plan, especially if you are selling products or services with online checkout.
Available in the Profit Hiker Monthly Guided Hike (after Trail 4) and Ultimate Access plan (immediately).
AI Assistants
Scout Chatbot
Scout is an AI chatbot that knows the Profit Hiker program inside and out. Work with Scout to ask questions and build a game plan to change your business.
Only available in the Profit Hiker Ultimate Access plan.
FIRE Starter Financial Planner
This CustomGPT is brought to you in partnership with Sunday Money, and can help you navigate Financial Independence / Retire Early (FIRE), identify your FIRE number, and help you shape the future of your personal finances.
Available to anyone with an OpenAI / ChatGPT “Pro” plan or higher.
Cheat Sheets
Social Secrets Framework Spreadsheet
Develop your Social Media strategy and start planning your content right away with this simple-yet-powerful framework, just as you learned in the Social Secrets Training Course.
Available in the Social Secrets Training Course and Profit Hiker Ultimate Access plans.
Pocket Wise Custom GPT Prompts
Get copy-and-paste prompts to create and launch your Custom GPT helper today, just as you learned how to do in the Pocket Wise Training Course.
Available in the Pocket Wise Training Course and Profit Hiker Ultimate Access plans.
Business Lingo Glossary
ARR? ROAS? PPC? KPI? SEM? Marketers and business executives feel compelled to use acronyms like they’re planning a military operation. Thankfully we have assembled them all in one place for you.
Available for free to everyone!
Mini Guidebooks
Social Secrets Insider’s Guide
Learn the 3 key things to know for creating social media content. This Insider’s Guide comes from decades of digital marketing experience, simplified for you.
Available in the Social Secrets Training Course and Profit Hiker Ultimate Access plans, as well as Profit Hiker Newsletter subscribers.
Coming Soon!
Pocket Helpers GPT Inspiration Guide
Discover 16 smart ideas for creating Custom GPT helper bots, using Chat GPT’s amazing “Custom GPT” feature.
Available in the Pocket Wise Training Course and Profit Hiker Ultimate Access plans, as well as Profit Hiker Newsletter subscribers.