Profit Hiker is a program to help business owners discover hidden profit, create margin, avoid financial struggle, and finally feel the freedom of a business that works for you.

Did You Dance With Your Date?

It’s tempting, but don’t do it. Once you have identified a way to turn your business around, be careful not to let it consume you. As they say in Texas, “dance with the one that brought you” – don’t ignore the main part of your business. It’s tempting to fall prey to “Shiny Object Syndrome”,…

From Dust To Thrust

Rocket speed leads right into profit. I once had a team of very talented graphic designers that produced fantastic work at an impressive pace. One up-and-coming star designer was having difficulty with his computer. It was slowing him down, which was costing us real money. It was an older machine, likely the oldest and slowest…

Purpose & Profit

Everybody wants to live out their purpose. But how do you live in your purpose? You have to create margin in your life. The most practical and tactical way to live daily in your purpose as an owner is to make your business more profitable. If your business has breathing room, then you can actually set…

Trailhead To Big Change

Moving and shaking starts with a checklist. Growth by acquiring or forming other companies can be a great way to see immediate growth, if it’s planned and executed well. This is “big risk, big reward” territory. In terms of trails, it’s the skinny little goat trail with a thousand-foot drop and loose rocks, but at…

From Gym To Launched

Big effort, big change. Alex Hormozi has built quite a name for himself as an investor and business thought leader, but it hasn’t always been that way. He started his career as an entrepreneur with workout gyms. Alex was good at the gym business, but it’s a grind. This became even more so when he…

Working On And Working Out

Find your own Active Creative Meditation. I have talked about “Active Creative Meditation” before – if you establish a playground for your creativity, then your brain is free to connect dots that you may not have even known were there. And this can really reinvent your business. So what you need to do is quiet…

You Already Have A Sherpa

Dad says “son, hand me that pack, I’m going to guide you on a hike.” The son replies: “Sure, pa.” (once again, zero apologies for dad jokes) Sherpas have become world-renowned hiking guides in the Himalayas, being absolutely crucial to Mount Everest expeditions every single year. They help carry the insane amount of gear, and…

Warning: Confusion Ahead

Fusion can lead to confusion. You may have another audience who would absolutely love what you have to offer, but don’t know that you even exist. It may even be possible to offer the exact same product catalog or suite of services, with the same employees, from the same location – just to a new audience. The caution sign on this…

Invest In This First

Blind spots are like eyebrows. We all have them, and need to check them from time to time to make sure nothing is going haywire. Every person has blind spots, and so of course every business has blind spots. We have areas of our life that we cannot even see, by choice or not. Sometimes…

You Don’t Need A New System

Plan, and then do. Once you have a trail in the Profit Hiker Program identified to tackle, it’s time to make a plan. Remember – a plan is more than just having the trail map. Take the time to lay out a detailed plan of action. Don’t oversimplify or overcomplicate it. Break it down into…